Everyone has the potential for greatness. It doesn't matter where you start, as long as you take the first step - and then keep moving forward. 

Built By Kiki is fuelled by the principle that while we may not have control over everything in life, we do have total control over our choices and actions - and these two things can propel our success and are what set apart the extraordinary from the average. 

We run on an "athletes" mentality, even if we aren't all one - what's important just as much as action, is mindset. Set your sights on your goals and keep eyes on the prize at all times. Do what it takes. Be constantly evolving in to a better version of you.